Press Release: Cooper Markets "Upon A Star" Campaign's First Charity Event - We Care, We Love; Charity Visit to PKKII and Donations worth RM18,000

Upon A Star - CP Markets Charity Visitation to Persatuan Kebajikan kanak-Kanak Istimewa Insan
(Oct 03, 2020)
On July 18, 2020, Cooper Markets and more than 40 volunteers visited the PKKII (Persatuan Kebajikan Kanak-Kanak Istimewa Insan) charity home in Kuchai Lama to donate much-needed daily supplies and electronic equipments.
Grateful to Cooper Market’s kind effort, PKKII’s founder Dr. Tiew said “This is a kind gift for the centre and most needed by the children. Our supplies were short due to the MCO, we have 65 children need to be fed and taken care every day so these donations by Cooper Markets are very appreciated by the centre.”

Persatuan Kebajikan Kanak-Kanak Istimewa Insan, or PKKII in short, is a charity non- profit organisation founded by Dr. Tiew 17 years ago to adopt and taking care brain-injured children suffering from autism, attention deficit hyperactivity disorder (ADHD), delayed development, and etc; most of them are from single-parent families or orphans.

The centre has been relying on donations from kind people in the community and volunteers helping to take care of the children. However, similar to the others, the centre also suffers from the impact of MCO. Volunteers are unable to visit the centre, supplies dwindle and donations were cut drastically.

Cooper Markets’s Chief Regional Director, Mr. KC Chua heard of their situation and launched Cooper Markets “Upon A Star” charity campaign with the purpose to give back to the community and the unfortunate ones in need.

Cooper Markets Upon A Star Campaign


Cooper Markets Corporate Social Responsibility

Cooper Markets is now three years old and had received many supports from the community along the road,  Therefore Cooper Markets launched the “Upon A Star” campaign to grant meaningful wishes of our users that give back to the society. Our users may have wished they could help some unfortunate or the needy, but unable to do so. Upon A Star campaign will grant these meaningful wishes of our users to create a positive social impact to the community.

We feel like it is our social responsibility to give back to the people. Not only we do well, but we also do good for the society, making the world a better place with positive social changes that are meaningful to the community.


On The Day

 On 18 July 2020, a group of volunteers from Cooper Markets, FDX and MAM arrived at the PKKII centre with supplies totalling to RM18,000 to be donated to the centre. Such as milk powder, adult diapers, computers, washing machines, wall fans, exhaust fans, sanitisers, face masks, floor cleaners, detergents, and cash.

After a temperature scan and name registration for all volunteers, Dr. Tiew gave a speech to the volunteers and give thanks to Cooper Markets, FDX and MAM on behalf of the children in need.

He shared “Thank you to Cooper Markets and Mr. KC Chua for leading such a kind-hearted and socially responsible company. These supplies donated to the centre are very appreciated and most notably solved the urgent demand for expensive special-formulated milk powders for some children. ”He also invited a few special needs children to greet and introduce themselves to the volunteers.

Next, Mr. KC Chua was invited to give a speech as well, he said: “ A heartfelt thank you to our strategic partners  FDX and MAM for their kind contribution to the charity event … Dr. Tiew is a very respected man to found this PKKII charity home for the children, with expenses more than RM30,000 every month to cover for… Cooper Markets Upon A Star campaign wish to share our love and give back to the community, we will do what we can to help the community in need every month, no matter it is in the form of supplies or cash.”

Mr. KC Chua then passed the cheque to Dr. Tiew and received a certificate of appreciation of donation in return.


Giving And Receiving From The Community

Besides presenting the donated supplies and cash to the charity home, the volunteers also prepared a dance performance for the children. Members of Cooper Markets, MAM and FDX performed together to entertain the children. The children joined the fun as well, then presented another dance themselves to thank the volunteers and donors.

Another highlight of the day is the visitation of Cooper Markets’ Chairman, Y.M. Tengku Dato’ Dr. Hishammuddin Zaizi Bin Y.A.M. Tengku Azman Shah Alhaj. He expressed his respect to the volunteers on their selfless contribution and he donated much-needed medical supplies and face masks to the charity home. He then had lunch with the children together and talked to them about their well-being.

The day ended with Cooper Markets’ staff helping the volunteers to clean up the charity home and group photo sessions.

PKKII’s children dance performance together with Cooper Markets members

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